回答問題是演講成功的關(guān)鍵(major key)之一,因為通過問答階段(Q & A session),聽眾就能夠發(fā)現(xiàn)你對主題的了解和應(yīng)用程度。
說明提問時間
在演講之初就應(yīng)該說明提問時間。演講過程中的插話會拖延時間,分散重心(harder to keep focused),但如果加以利用,就可以使講演更有互動性,更有趣(interactive and more interesting)。
☉We’ll have a question and answer period at the end, so if you’ll please hold your questions until then.
在接近尾聲的時候會有問答時間,您可以把您的問題保留到那個時候。
☉Feel free to ask questions at any time.
如果有問題隨時提問。
☉There will be time for questions at the end of every section, so please feelfree to ask questions when we come to the end of each item.
每個段落結(jié)束的時候都會有提問時間,所以在每一項結(jié)尾的時候盡管提問。
應(yīng)對復雜問題
提前準備若干可能問及的問題,將復雜問題分解依次回答(tackle difficult questions one part at a time)。如果有人一次問了3個或者4個問題,別恐慌(panic)?;卮饐栴}的第一部分,然后再請他們重復第二個問題。一次回答一個問題(one at a time)就沒有那么復雜,而且效果也會很好。
☉Now what was your second question?
現(xiàn)在您的第二個問題是什么?
☉I think that should cover your first question, what was the second part of your question?
我想這樣應(yīng)該回答了您的第一個問題,您問題的第二部分是什么?
☉Does that answer your question?
這是否回答了您的問題?
注意傾聽問題
仔細傾聽提問者的問題,并且給足時間來完成提問表達。如果有必要,你可以請他重述問題(restate the question),保證理解他的問題內(nèi)容,尤其是當問題比較復雜,或者所在會議室很大,不是所有的聽眾都能聽清問題的時候。
☉So you’re asking about……,is that correct?
所以您是想問……對嗎?
☉Do you mean……?
您的意思是說……?
☉For those of you who didn’t catch that, this gentleman just asked me……
對于沒有聽清的人(我解釋一下),這位先生剛才問我……
永遠支持發(fā)問
講演者在評論問題時可能在毫無意識的情況下發(fā)表一些有傷害意味的言論(unintentionally hurtful)。在某人發(fā)問后,你說“好問題”的時候要多加小心,因為對一個人說過就得對其他人也這么說,否則會被誤認為后面的問題沒有前面的好。
☉Let me answer your question this way……
讓我這么來回答您的問題……
☉To answer your question……
要回答您的問題……
回答簡明了當,不必虛張聲勢
最好別給一個冗長的答復(longwinded answers),越是簡短,就越容易記住。同樣,如果你不知道怎樣回答,也不必虛張聲勢(don’t bluff)。簡單說句“我不清楚”,無論如何都要給出答復,并且越快越好(ASAP)。有時候會后給出答案比當下解決問題要好,因為這樣可以和提問者建立積極的關(guān)系(build a positive relationship)。
☉To be honest, I’m not really sure about the answer to your question.
老實說,對于您問題的答案,我不是很肯定。
☉I don’t know the answer to your question, but I can find out and get back to you about it.
我不知道您問題的答案是什么,但是我會找出來并且回復您。
☉I’m not sure how to answer your question, could you elaborate?
我不確定該怎樣回答您的問題,您能否詳加說明?
總結(jié)之所以要用心應(yīng)對聽眾的提問,是因為問題是對講演者真才實學的考核,也是將演講內(nèi)容的“認識”和切實問題的“實踐”相結(jié)合,讓聽眾心服口服的捷徑。有些問題是可以提前準備好答案的,那會得心應(yīng)手許多;有些則需要認真傾聽,臨場應(yīng)對。即便是遇到無法回答的問題,也應(yīng)該如實相告,盡可能多地在互動中體現(xiàn)尊重和真誠。
Words 單詞表clarify澄清,弄清
comment評論
consumer消費者,顧客
copyright版權(quán)
correlation相關(guān)
danger危險
design設(shè)計
direction方向;方位
effectiveness有效性;效果
few少數(shù)的,很少的
flexible靈活的,多變的
hesitancy猶豫,躊躇
interest興趣
issue問題
marketing營銷
presentation介紹;講解
strategy戰(zhàn)略,策略
survive生存;幸存
technology技術(shù),科技
trend趨勢;時尚
Phrases 短語表be responsive to……對……做出反應(yīng)/回應(yīng)
catch(sth)聽清(某事)趕上
charges of收……費
clarify an issue澄清一個問題
clear up(an issue/problem)清除(問題/麻煩)
copyright infringement侵犯版權(quán)
don't be shy不要害羞,不用拘束
deal with(an issue/problem)處理(問題/麻煩)
in reference to關(guān)于,就……而言
reverse a trend扭轉(zhuǎn)趨勢
keep up with(a trend)緊跟(趨勢)
where(sth)is heading(某事)走向
open it up(for questions)恭候提問,等待提問
product line生產(chǎn)線
raise your hand舉手
incorporate(sth)into(sth)(某物)納入/融入(某物)
something to say要說的話
to be pending尚未了結(jié)的
to be heading towards(sth)(某事)朝什么方向發(fā)展(前進)
實景對話1A:We've come to the end of my presentation. Now we have time for a few questions. We have about twenty minutes.Please don't be shy, if you have questions or something to say, please just raise your hand.I'm very interested to hear your comments.Yes?
B:Can you clarify what you said about the copyright issues?
A:Do you mean the copyright issues in reference to our new product line?
B:Yes……
A:For those of you who didn't catch that, this gentleman just asked about the copyright issues on our new product line. The Legal Department has been dealing with charges of copyright infringement on our designs, but the whole issue is still pending.We aren't able to move forward on this line until the issue is cleared up.
C:What do you think about the future direction in marketing?Do you think we can keep up with future trends?Don't you see some danger with the way the economy is heading?
A:As far as the future direction in marketing, I think we're heading towards an increased use of technology. We need to be more flexible about incorporating new ideas into our marketing strategy.Now what was your second question?
C:What about the way the economy is heading?Do you think we should beworried?
A:Let me answer your question this way……in order to survive in a modern economy, we must be responsive to the changes in the market. As long as we can stay close to our customers, I feel very optimistic about the future.
A:到了我介紹的尾聲?,F(xiàn)在的時間用來提一些問題。我們大約有20分鐘的時間。不用拘束,你們有什么問題或有什么要說的,請舉手。我很有興趣來聽你們的評論,好嗎?
B:您能否詳細解釋一下您剛才談到的關(guān)于版權(quán)的事宜?
A:您所說的是關(guān)于我們生產(chǎn)線的版權(quán)嗎?
B:是的……
A:沒有聽清的人,再聽一下,這位先生是想問有關(guān)我們新生產(chǎn)線版權(quán)的事宜。
法律部門正在核算我們的設(shè)計遭侵權(quán)的版權(quán)費,但是還沒有結(jié)果。如果這個問題不能搞清楚,我們就不能繼續(xù)向前走。
C:您怎么看未來營銷的方向?您覺得我們能夠趕上未來的趨勢嗎?您覺察到經(jīng)濟走向方面的危險了嗎?
A:就未來的營銷而言,我認為我們正面向的是與日俱增的對技術(shù)的運用。
我們需要更靈活地在營銷戰(zhàn)略中納入更多新思路?,F(xiàn)在您的第二個問題是什么?
C:經(jīng)濟走向怎么樣?您覺得我們是否該為此擔憂?
A:讓我這樣來回答您的問題……要在現(xiàn)代經(jīng)濟中生存,我們就必須對市場的變化做出反應(yīng)。我們和客戶走得越近,就越能感受到對于未來的樂觀。
實景對話2A:And with that, I'd like to conclude my presentation. Now I'd like to open it up for questions. Yes, you in the back?
B:Thank you for your presentation. I do have a question, however.You mentioned trends in the market are tending towards hesitancy and consumer restraint. I was wondering what your take is on the reasons why we are seeing this……
A:To answer your question, I think there is a very direct correlation to the current state of the economy. When the economy is in recession, you start seeing these types of things.
C:So can you talk a little more about recovery?
A:I'm not sure how to answer your question, could you elaborate?
C:I mean, what kinds of actions should the government be taking to reverse these trends?Can we overcome the damage that has already been done?What can we do as individuals to help improve the situation?
A:Well the government is increasing spending and approving stimulus funding to get things back on track. I think that should cover your first questions.What was the second part of your question?
C:What is it we can do?
A:Yes, well, as individuals, we have to learn to live within our means and support small businesses. That will jump start the economy in a grassroots kind of way.Does that answer your question?
A:到這里,我就結(jié)束了我的講話?,F(xiàn)在,我愿意解答疑問。好,坐在后面的那位?
B:感謝您的演講。但是,我的確有個問題。您提到市場的趨勢是克制和消費者的猶豫不決。我想知道您有什么理由讓我們這樣認為……
A:就您的問題而言,我覺得這是和目前的經(jīng)濟狀況直接相關(guān)的。如果經(jīng)濟衰退,您將會看到上面的情況。
C:那您能否再進一步談一下經(jīng)濟復蘇的問題?
A:我不是很確定您的問題,您能否詳加說明?
C:我的意思是,我們的政府應(yīng)當采取哪些措施來扭轉(zhuǎn)這個趨勢?我們能否克服已經(jīng)造成的損害?作為個體,我們應(yīng)當怎樣來幫助改善這種狀況?
A:我們的政府正在增加開支并且批準了刺激資金計劃來使事情回到正軌上。
我想這樣應(yīng)該回答了您問題的第一部分,您問題的第二部分是什么?
C:我們能做什么?
A:好的,作為個體,我們應(yīng)當量入為出,支持小型企業(yè),這將會從根本上推動經(jīng)濟的發(fā)展。這算回答您的問題了嗎?