實(shí)用商務(wù)英語 單頁介紹

5　單頁介紹

你將聽到的

閱讀材料

Let me read it now.

信息豐富

I think it offers much information.

功能強(qiáng)大

It's easy to get familiar with your products with the help of the brochures.

你也許會(huì)說

提供資料

We offer you with a catalog of the newest products for reference.

供貨情況

We regret that the goods you inquire about are not available.

職場(chǎng)心經(jīng)

產(chǎn)品單頁因?yàn)橹庇^、便利、詳盡等優(yōu)勢(shì)，是銷售人員必備的企業(yè)宣傳方式。展會(huì)上沒有宣傳品或者宣傳品比較大、很占展廳面積的參展商，可以通過產(chǎn)品的宣傳手冊(cè)或者宣傳單頁來展示產(chǎn)品，也可以采用投影、視頻介紹的方法來展示自己的產(chǎn)品，缺點(diǎn)是展品不夠集中、觀眾無法看到實(shí)物，但是它具有產(chǎn)品介紹種類比較全面、可以事先處理等優(yōu)點(diǎn)。

必備的詞匯熱身

●　brochure [?br?u?u?] n.小冊(cè)子

●　improve [im?pru:v] v.增進(jìn)

●　digit [?did?it] n.數(shù)字

●　corporation [?k?:p??rei??n] n.公司

●　madcap [?m?dk?p] adj.做事不管不顧的

●　service [?s?:vis] n.服務(wù)

●　assure [???u?] v.保證，擔(dān)保

當(dāng)提供單頁的時(shí)候你會(huì)聽到

Let me read it now.

我現(xiàn)在就看看。

I think it offers much information.

我想它提供的信息很豐富。

It's easy to get familiar with your products with the help of the brochures.

有了這些小冊(cè)子的幫忙，很容易就能熟悉你們的產(chǎn)品了。

當(dāng)提供單頁的時(shí)候你會(huì)說

1．We offer you with a catalog of the newest products for reference.

我們送您一份最新系列的目錄，以供參考。

2．I can give you a price list and a brochure of this series for reference.

我可以給您一份價(jià)目表和商品手冊(cè)，以供參考。

3．Welcome to our exhibition counter. Here is our brochure.

歡迎來到我們的展臺(tái)。這是我們的手冊(cè)。

4．We make special introductions for it and here is our catalog.

我們有專門的介紹，這是產(chǎn)品冊(cè)子。

5．We regret that the goods you inquire about are not available.

很遺憾，你們要求的貨物目前無貨。

6．We can even make porcelains as you demand, especially in style.

我們甚至可以按照你們的要求定做瓷器，尤其是在樣式風(fēng)格上。

7．We have sufficient supplies, you are welcome to purchase any time.

公司的產(chǎn)品貨源充足，您可以隨時(shí)購買。

8．These are all complimentary samples. You may have a look at any one of them.這些都是贈(zèng)送的樣品手冊(cè)，請(qǐng)隨便看看。

拓展學(xué)習(xí)

提供資料

A：This is the brochure of our newest products.

這是最新產(chǎn)品的介紹手冊(cè)。

B：Thank you for offering it to me.

謝謝你為我提供。

We have a pamphlet in English.

我們有英文的小冊(cè)子。

Would you like a brochure?

您要一份產(chǎn)品小冊(cè)子嗎？

These are the relevant publicity materials.

這些是相關(guān)宣傳資料。

資料的功能

A：This catalog shows most of our products.

這目錄上列出了我們的大部分產(chǎn)品。

B：OK. Let me have a look first.

好的，我先看一看。

Here are our brochures and relevant publicity materials, which may help you to make a good decision.

這是我們的產(chǎn)品小冊(cè)子和相關(guān)宣傳資料，也許有助于您做出明智的決定。

Our company's contact information can be found in the brochure.

我們公司的聯(lián)系方式可以在小冊(cè)子里找到。

The recommended retail prices can be found on the price list. Here is the price list.

推薦零售價(jià)在價(jià)格單上，這是我們的價(jià)格單。

場(chǎng)景應(yīng)用

客戶對(duì)目錄中的一些商品很感興趣，克拉克抓住機(jī)會(huì)向?qū)Ψ酵其N了起來。

A：Are you interested in our products?

B：Yes, I'm interested in some of the items in your catalogue, especially the typewriters. They look very professional.

A：Our typewriters are well-known in the world market.

B：Maybe they can find a good market in my area. Can you supply them now?

A：All the articles in the catalogue are available. We can offer them from stock.

B：But I'm just starting the business, I'm afraid I can't do much right now.

A：Why don't you place a trial order to sound out the market potential?

B：Yes, I was thinking the same thing.

A：Would you tell us the quantity you are likely to require?

B：Well, I'm not sure now. I'd still study them a bit further.

A：OK, go ahead.

B：I'll probably be able to let you know tomorrow afternoon at the latest.

A：Fine. I'll be expecting you tomorrow afternoon.

A：您對(duì)我們的產(chǎn)品感興趣，對(duì)嗎？

B：是的，我對(duì)您目錄中的一些產(chǎn)品感興趣，尤其是打印機(jī)，它們看上去很專業(yè)。

A：我們的打印機(jī)，在國(guó)際市場(chǎng)上很有名氣。

B：在我們市場(chǎng)上也會(huì)有銷路。現(xiàn)在你們能供貨嗎？

A：目錄中所有商品都能供應(yīng)，我們可以報(bào)現(xiàn)價(jià)。

B：我剛起步做這一行，恐怕眼下訂不了多少。

A：為什么不先訂購一筆試銷一下，探探市場(chǎng)的潛力？

B：我也這么想。

A：能否告訴我們您需求的數(shù)量？

B：哦，我還拿不準(zhǔn)，我還得進(jìn)一步研究一下。

A：好吧。

B：我可能最晚在明天下午就能告知您。

A：好呀，我期待您明天下午到來。

由于給對(duì)方的目錄比較舊，有的商品已經(jīng)不再生產(chǎn)，所以彼得特意告知對(duì)方，以便對(duì)方進(jìn)行選購。

A：Mr. Lee, thank you for the catalogues and brochures you offered me.

B：Don't mention it. Do you find them helpful?

A：Yes, of course. They are very informative. Now I think I have a better idea of your products.

B：Have you found anything particularly interesting？

A：Yes. Quite a few. Are they all available for export now?

B：Most of them are. However, the catalogues are a little bit outdated; they still include a couple of series that are already discontinued.

A：OK, thank you for letting me know. Anything else I should know?

B：Yeah. For a few of the series, we are already represented in North America market. For the rest, you may directly purchase from us.

A：Will you please let me know what are discontinued and what are represented?

B：Of course. Wait a minute, please.

A：李先生，感謝您給我的那些商品目錄和小冊(cè)子。

B：別客氣。您認(rèn)為它們有用嗎？

A：當(dāng)然有用。內(nèi)容很全，現(xiàn)在我覺得我對(duì)你們的產(chǎn)品更了解了。

B：有什么令您特別感興趣的嗎？

A：是的，有好幾種?，F(xiàn)在這些產(chǎn)品都可供出口嗎？

B：大部分可以。但是，因?yàn)檫@些目錄有點(diǎn)舊，里面還包括一兩種已經(jīng)不再生產(chǎn)的。

A：噢，謝謝您告訴我。還有什么我應(yīng)該知道的嗎？

B：是的，有幾種產(chǎn)品我們?cè)诒泵朗袌?chǎng)已經(jīng)有了代理。剩下的種類，你們可以直接從我處購買。

A：您能告訴我哪些是已經(jīng)不生產(chǎn)的、哪些是被代理的產(chǎn)品嗎？

B：當(dāng)然可以，請(qǐng)稍等。