When You Shouldn’t Negotiate There are times when you should avoid negotiating. In these situations, stand ... [查看全文]
公共關(guān)系之應(yīng)對(duì)負(fù)面報(bào)道 Dealing with Bad Publicity媒體的負(fù)面關(guān)注(negative media attention)有時(shí)會(huì)對(duì)一個(gè)企業(yè)的形象和公眾關(guān)系... [查看全文]
公共關(guān)系之規(guī)劃公共關(guān)系策略 Planning a Public Relations Strategy公共關(guān)系策略的制定必須基于企業(yè)自身特質(zhì)(specific nature)。積... [查看全文]
公共關(guān)系之舉行新聞發(fā)布會(huì) Holding a Press Conference如果公司有熱門消息(hot piece of news)要傳播給公眾,新聞發(fā)布會(huì)無(wú)疑是首... [查看全文]
公共關(guān)系之改變企業(yè)形象 Transforming Corporate Image企業(yè)形象是員工以外的社會(huì)公眾對(duì)企業(yè)的認(rèn)識(shí),是企業(yè)的外部形象。企業(yè)形象通常是由... [查看全文]
人力資源之員工培訓(xùn) Conducting Employee Training員工培訓(xùn)在風(fēng)格上類似于演講,但區(qū)別在于培訓(xùn)更有針對(duì)性和實(shí)踐性,體現(xiàn)在專業(yè)知識(shí)和技... [查看全文]
人力資源之工資和福利 Salary and Benefits多方求職終于有了結(jié)果,你將獲得一份向往已久的工作。但是等等……你不能匆忙答應(yīng)他們的薪酬... [查看全文]
人力資源之求職面試 Interviewing for Employment面試當(dāng)天,你應(yīng)選擇職業(yè)化(dressed professionally)著裝,準(zhǔn)時(shí)到達(dá)面試地點(diǎn)。面試期... [查看全文]
人力資源之公司培訓(xùn) Company Training公司和組織會(huì)為其員工(their personnel)進(jìn)行各種培訓(xùn)。培訓(xùn)內(nèi)容主要包括:提高專業(yè)技能(perform... [查看全文]
營(yíng)銷和銷售之安撫惱怒的客戶 Calming an Upset Customer你如果擔(dān)任某公司的客戶服務(wù)代表(customer service representative),免不... [查看全文]