網(wǎng)友吐槽最奇葩的商品廣告
營銷的宗旨本應(yīng)該是讓一種商品具有吸引力，提供一些滿足消費者需求的東西，不過中肯的說，下面這些公司好像根本不在乎消費者。
The marketing techniques on display here are notdesigned for building trust, repeat business andgoodwill, they are shameless attempts to squeezeas much cash as possible out of unwittingconsumers! From dishonest packaging and manipulative screen tricks, to hidden disclaimersand barefaced lies, it's really quite shocking how low some companies will go for an extra fewbucks.
下面展示的這些營銷策略不是以構(gòu)建信任感，招攬回頭客，傳播祝福為目的，而是恬不知恥的企圖從愚蠢的消費者手中榨取盡可能多的鈔票。從無誠信的包裝、心機滿滿的程序操作、遮遮掩掩的免責(zé)聲明到赤裸裸的謊言，這些公司為了多賺一點錢竟能將自己的下線拉低至此，真是令人咋舌。
We here have compiled a list of the worst offenders, so you know what to look out for in thebig, bad world. Scroll down below to check them out for yourself, and let us know what youthink in the comments!
我們整理了一系列最為惡劣的欺騙營銷，讓你在面對兇險的世界時提高警覺。為了自己往下看看它們吧，在評論里告訴我們你們的想法。
1 Just As I Suspected At Starbucks - At Every Place I've Worked, All Have Said They Recycle. None Do
印證了我對星巴克的懷疑——我工作過的每個地方都自稱會支持垃圾回收。卻沒一家做到。
2 I Was Wondering Why I Seem To Go Through Deodorant So Fast. This Is Brand New, NeverBeen Used (Labels Removed)
我一直搞不懂我買的除臭劑怎么用的這么快。這瓶是全新的，從沒用過(就是把標簽撕去了。)
3 Quaker Oatmeal Advertises 35% Less Sugar, But In Reality They're Just Selling 35% SmallerPortions - But For The Same Price
桂格燕麥片的廣告宣稱配方里減少了35%的糖分，事實上他們賣的就是減少了35%總量的小包裝——價格還是一樣的。
4 If You Think You Can Read It From The Top Shelf, You're Wrong
如果你覺得只看包裝上半部分的大標題，你就錯了。
5 This Is Next Level
這策略更上層樓呀。
6 These Smoothie Packets. Easy To Make, Just Add The Entire Smoothie
這些冰沙包裝真是夠夠的。做冰沙很容易，自己把所有需要的配方加進去吧。
7 Cold Beer
冰啤酒，呵呵。
8 Seriously? Contradictory At Its Finest
確定沒搞錯?最起碼很讓人疑惑吧!
9 This Balloon
這個氣球。
10 Fake Hair To Make You
Swipe
Up
一根假頭發(fā)，快來劃屏幕。
11 Wow, That’s A Good Deal! Oh...
哇，真劃算!咦?
12 I Was Misled
我被誤導(dǎo)了!
13 Make Up Your Mind Tide
趕緊下決心吧，汰漬!
14 Family Friend Hired Spongebob For A Birthday Party. On The Left - What Was Promised, OnThe Right - What Appeared (A Man Covered In Sponges)
一個親戚雇了一個海綿寶寶人偶，想讓它在生日聚會上表演。左圖是宣傳廣告承諾的。右圖是當時實際現(xiàn)身的(一個全身裹著海綿的人)。
15 Technically...
真摳字眼……
16 "You're Gonna Pay For That Free Coffee, Aren't You?"
你會為這杯免費咖啡付錢的，對不對?
17 Includes A "Private Balcony." Is Just A View Of The Wall Of The Next Building
帶“私人陽臺”，結(jié)果只能看到旁邊大樓的外墻。
18 Bought Some “Floam” Like Substance For My Daughter For $5. Just Wow. She Cried
花5美元給我的女兒買了一些看起來像泡沫的東西。嘆為觀止。我女兒氣哭了。
19 The "Cancel Uninstalation" Button Is In Green
“取消卸載”按鈕故意設(shè)計成了綠色。
20 It's Illegal Not To Have A Link No? Let's Write It In White
沒有“否”這個選項按鈕是違法的?那我們就給它來個白色字體吧!
21.The Amazing Spider-man
神勇蜘蛛俠
22. The Color Of “Up To” Makes It Almost Impossible To See From A Distance, Especially WithGlare. Thanks, Old Navy
“低至”幾個字的顏色太淡了，在遠處幾乎無法看到，特別是逆光環(huán)境下。謝謝您啦，老司機。
23. Disguising Ads As System Warnings In The Operating System Is Truly A Design
令人惡心的廣告植入。這個操作系統(tǒng)的系統(tǒng)警告設(shè)計的真叫別有用心。
24.Inside The Package Of A Drone My Parents Got Me For Christmas
在一架無人機的包裝盒里有一份聲明。這是我父母送給我的圣誕禮物。
