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[ti:未知] [ar:] [al:] [by:] [00:02.58]知行英語 [00:31.95]Influence 影響力 [00:45.79]內(nèi)容概要 [00:48.15]Arguably the best book ever [00:50.48]on what is increasingly becoming the science of persuasion. [00:56.04]Whether you're a mere consumer [00:57.88]or someone weaving the web of persuasion [01:00.68]to urge others to buy or vote for your product, [01:04.82]this is an essential book for your understanding [01:07.35]the psychological foundations of marketing. [01:11.07]講解 [01:31.28]逐句對照 [01:35.71]Arguably the best book ever [01:37.91]on what is increasingly becoming the science of persuasion. [01:50.45]Whether you're a mere consumer [01:52.30]or someone weaving the web of persuasion [01:55.03]to urge others to buy or vote for your product, [02:05.64]this is an essential book for your understanding [02:08.48]the psychological foundations of marketing. [02:18.34]多學(xué)一點 [02:20.17]persuasion 說服,說服力 [02:25.08]persuade [02:27.01]persuade sb. to do sth. [02:31.35]I wish you could persuade him to think it over. [02:38.47]persuade sb. into doing sth. [02:41.97]urge 催促,慫恿 [02:45.24]urge sb. to do sth. [02:48.74]He urged her to rest. [02:54.55]urgency 催促 / 緊急,緊急的事 [03:00.69]It's a letter of great urgency. [03:05.45]emergency 緊急 [03:08.23]emergency door 緊急出口 [03:12.63]In an emergency, call 911. [03:18.44]music [03:33.96]關(guān)鍵詞 [03:35.85]scarce cookies 稀有餅干 [03:39.61]luncheon technique 午宴技巧 [03:43.80]compliance practitioners 順從從業(yè)者 [03:48.71]reciprocation rule 互換規(guī)則 [03:52.67]social proof 社會證據(jù) [03:56.61]compliance tactics 順從戰(zhàn)術(shù) [04:00.65]shortcut response 捷徑反應(yīng) [04:04.47]compliance professionals 順從專業(yè)人士 [04:09.74]scarcity pressures 不足而導(dǎo)致的壓力 [04:14.28]liking rule 愛好原則 [04:17.75]initial favor 最初的好感 [04:21.54]reciprocity rule 互惠原則 [04:25.26]social evidence 社會證據(jù) [04:29.29]scarcity principle 稀缺原則 [04:33.09]smaller request 更小的請求 [04:37.10]trigger features 扳機特征 [04:40.87]psychological reactance 心理上的電抗 [04:45.28]automatic influence 自動影響力 [04:49.48]suicide stories 自殺故事 [04:53.57]contrast principle 對照原則 [04:58.40]canned laughter 刻板的笑聲 [05:02.50]association principle 聯(lián)合原則 [05:07.08]多學(xué)一點 [05:09.12]suicide 自殺 [05:12.57]commit suicide [05:14.35]cide 殺者,殺滅劑 [05:18.69]insecticide [05:20.64]insect 昆蟲 [05:22.78]insecticide 殺蟲劑 [05:25.32]種族滅絕 genocide [05:29.65]music [05:36.67]精彩點評 [05:38.64]Your Secret Weapon( Melody X) [05:46.04]As a marketing person, [05:47.70]how would you like to better understand human nature, [05:51.98]our "hot buttons" that make responding [05:55.66]in a given way almost irresistible? [05:59.40]As a consumer, how would you like to know [06:02.21]how you are being manipulated [06:04.50]based on human behavioral tendencies, [06:07.45]and how to defend yourself from these techniques? [06:12.11]講解 [06:35.14]逐句對照 [06:39.22]As a marketing person, [06:40.82]how would you like to better understand human nature, [06:50.38]our "hot buttons" that make responding [06:53.48]in a given way almost irresistible? [07:04.02]As a consumer, how would you like to know [07:06.93]how you are being manipulated [07:08.97]based on human behavioral tendencies, [07:18.36]and how to defend yourself from these techniques? [07:27.18]多學(xué)一點 [07:28.94]base on 基于,建立在…的基礎(chǔ)上 [07:32.40]His opinion is based on the fact. [07:40.31]base sth. on sth. [07:45.11]He based his opinion on the fact. [07:48.18]base 基礎(chǔ) [07:49.85]basis [07:56.35]base [07:59.82]the base of the mountain [08:03.01]basis [08:06.27]the basis of your opinion [08:09.97]music [08:15.76]Robert Cialdini, a social psychologist, [08:18.77]has documented these behavior [08:21.34]- based techniques in Influence [08:23.66]- The Psychology of Persuasion. [08:26.35]To get a better insight into your own behavior [08:29.36]and the behavior of others, [08:31.51]and to understand how to use behavioral tendencies [08:35.79]to influence others, [08:37.43]to be aware of when you are being influenced [08:40.30]and resist these techniques, [08:42.76]study this book [08:44.10]so you will be hip to The Psychology of Persuasion. [08:49.44]講解 [09:18.27]逐句對照 [09:22.31]Robert Cialdini, a social psychologist, [09:25.62]has documented these behavior [09:27.97]- based techniques in Influence [09:30.50]- The Psychology of Persuasion. [09:42.82]To get a better insight into your own behavior [09:45.75]and the behavior of others, [09:51.73]and to understand how to use behavioral tendencies [09:55.75]to influence others, [10:00.78]to be aware of when you are being influenced [10:03.74]and resist these techniques, [10:11.01]study this book [10:12.07]so you will be hip to The Psychology of Persuasion. [10:24.04]music [10:51.00]原音重現(xiàn) [10:54.68]Arguably the best book ever [10:56.90]on what is increasingly becoming the science of persuasion. [11:02.15]Whether you're a mere consumer [11:04.45]or someone weaving the web of persuasion [11:07.17]to urge others to buy or vote for your product, [11:10.89]this is an essential book for your understanding [11:13.87]the psychological foundations of marketing. [11:17.97]Your Secret Weapon(Melody X) [11:22.81]As a marketing person, [11:24.47]how would you like to better understand human nature, [11:28.91]our "hot buttons" that make responding [11:32.42]in a given way almost irresistible? [11:36.31]As a consumer, how would you like to know [11:39.02]how you are being manipulated [11:40.98]based on human behavioral tendencies, [11:43.96]and how to defend yourself from these techniques? [11:48.92]Robert Cialdini, a social psychologist, [11:52.00]has documented these behavior [11:54.36]- based techniques in Influence [11:57.00]- The Psychology of Persuasion. [11:59.58]To get a better insight into your own behavior [12:02.62]and the behavior of others, [12:04.86]and to understand how to use behavioral tendencies [12:08.95]to influence others, [12:10.67]to be aware of when you are being influenced [12:13.45]and resist these techniques, [12:15.94]study this book [12:17.26]so you will be hip to The Psychology of Persuasion. [12:33.99]中國人民大學(xué)出版社 [12:35.29]出版日期:2006-5 [12:37.53]頁數(shù):353 [12:45.26]知行提示
Influence 01 影響力 01 [好書-人文]
“說服別人”正日益成為一門學(xué)問,而本書可以說是至今為止最好的一本“勸說學(xué)”著作。不管你只是一個消費者,還是千方百計試圖說服別人購買或肯定你的產(chǎn)品的商家,這本書都可以成為您從心理基礎(chǔ)的角度了解市場營銷學(xué)的必備書籍。
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