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雅思寫作大作文高分范文:兒童觀看廣告

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2018年03月30日

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  There are many advertisements directed at children, such as snacks, toys and other goods. Parents argue that children are under pressure. Advertisers claim that the advertisements provide useful information. Discuss both views and give your own opinion.

  雅思寫作大作文題目講解

  此次大作文考察的為廣告類話題,也是一道老題目。題目中提出了對立雙方:父母認為孩子們比較受廣告影響,從而產(chǎn)生一定壓力;廣告商則認為廣告本身能夠提供大量有用信息。

  雅思寫作大作文參考范文

  隨著兒童成長為廣告業(yè)的目標群體,產(chǎn)生了一系列針對這些廣告的廣告,引起了社會的一些爭議。

  As children grow to be the target group of advertisement industry, a range of advertisements aimed at them have been produced, which had caused some controversies in the society.

  Those who advocate the spread of advertising targeted at children deem that these advertisements can provide potential customers with a comprehensive understanding of the products advertised, which can help consumers make well-informed buying decisions. Since television advertisements can present goods in a visual and audio way, this can definitely enhance people’s knowledge of the advertised goods, especially some electronic toys or newly-introduced food.

  On the other hand, parents are concerned that children are easily attracted by the vivid advertisement from the Internet or television, and because of it, kids will pester their parents to buy the goods advertised. Obviously, children are a group of consumers without the ability to distinguish good from bad and right from wrong. If they are convinced of the benefits of the products from the advertisement, they will not consider the negative aspects or further explore the truth of the advertisement itself.

  Besides, peer pressure is another point which needs to be mentioned here. The widespread advertising campaign will make the public overwhelmed by these advertisements, which means there will always be some parents and children purchasing the advertised goods, and therefore, some psychological factor of children may urge a part of them to obtain the products even though they may not need the goods.

  Personally, advertisements themselves contain a lot of information which can be quite useful for consumers. If the advertising industry can be well regulated and children being supervised when they are watching the advertisements, there is no need for parents to worry about the side effects by the widespread advertisements.

  就個人而言,廣告本身包含了許多對消費者非常有用的信息。如果廣告業(yè)能得到很好的監(jiān)管,孩子們在觀看廣告時受到監(jiān)督,那么就沒有必要擔(dān)心廣告的副作用。


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